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Baghdad's Golden Hour

The Most Influential Beauty Hub in Iraq.

Baghdad Beauty Connection is Iraq’s leading influencer-powered beauty event. In 2025, the event’s content reached millions, driven by appearances and coverage from top regional creators such as Noor Stars, Yusur Al-Khalidi and Besan Ismail.

Strategically designed and highly optimized for visibility, the event enables brands to achieve significant impact and audience reach within just a matter of hours.

Sectors & Opportunities

FMCG's Fastest-Growing Platform

The event continues to serve as the top hotspot for FMCG brands looking to position themselves in one of the Middle East’s fastest-growing personal care markets, focusing on seven major verticals.

2025 Recap

Why Exhibit at Baghdad Beauty Connection?

The Iraqi beauty and personal care market is expanding steadily at a 6% CAGR, reaching an estimated $2.98 billion in 2026, up from $2.81 billion in 2025. Per capita spending has grown to $75.47, reflecting stronger consumer engagement and product sophistication. Demand for cosmetic treatments and beauty tech is on the rise, especially among the 18–35 demographic.

Companies Targeted
8080+
Visitors Expected
808080,000
Satisfaction Rate (2025)
8080%
Visitors (2025)
8080,000+
Join us

Connect with Iraq’s most powerful
beauty platform.

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Baghdad's Golden Hour

Be Seen.
Be Shared.
Be There.

Whether you are a global brand, a regional distributor, a beauty startup, or a digital creator — Baghdad Beauty Connection 2026 is where Iraq’s beauty economy meets real influence.

BBC26

For 2026, We are scaling up our Influencer Strategy.

This makes Baghdad Beauty Connection the leading gathering hub for influencers in beauty and wellness scene.

Expanded Live Content Zones

Our 2026 setup introduces larger, more dynamic live content areas designed for real-time filming, interactive demos, and influencer-led sessions — giving brands powerful visibility throughout the event.

Creator-brand collaboration lounges

Dedicated lounges allow influencers and brands to connect, film, and create content together in a premium, curated environment tailored for seamless partnerships.

Meet & greet stages

A series of open-access stages designed for fan meetups, influencer appearances, and audience engagement — creating high-energy moments that amplify social reach.

Real-time campaigns during the event

Brands can launch instant campaigns, giveaways, and live promotions throughout the event, maximizing exposure and driving immediate audience interaction.

Curated Influencer Roster (15+ Creators)

For 2026, we are partnering with a handpicked group of over 15 top beauty and lifestyle creators, ensuring high-quality content, strong engagement, and meaningful brand collaborations.

Unfold Creative Agency
Powered by

unfold.

Unfold is Iraq’s leading creative network, shaping cultural experiences and driving some of the country’s most influential events. With specialized divisions in branding, space design, event management, and public relations, Unfold delivers fully integrated solutions that elevate how brands connect with people.

We are the team behind landmark projects such as the Coffee & Tea Festival and a wide portfolio of commercial, governmental, and lifestyle campaigns—each executed with precision, relevance, and a deep understanding of local culture.

Through our expanding influencer ecosystem, in-house production capabilities, and strong B2B and retail integrations, Unfold ensures that every participating brand at Baghdad Beauty Connection is not only seen—but remembered.

Baghdad Beauty Connection was a vibrant and exciting experience. The exhibition offered an inspiring space that brought together brands and beauty enthusiasts in a truly unique way.

Bessan Ismail

Bessan Ismail

Influencer

I’m thrilled to take part in the first beauty-focused exhibition in Baghdad. It’s an honor to meet everyone at Baghdad Beauty Connection and share this special experience with my audience.

Nawres Sattar

Nawres Sattar

Influencer

I had the most amazing time at Baghdad Beauty Connection! I’m truly grateful for the invitation and for the warm interaction from everyone. Every moment at the event was special and unforgettable.

Sarah Dursun

Sarah Dursun

Influencer

Baghdad Beauty Connection was an exceptional experience, with great organization, an inspiring atmosphere, and a diverse range of brands. I’m proud to be in Baghdad and part of such an impactful event

Noor Stars

Noor Stars

Influencer

I loved the vibrant atmosphere and the impressive variety of beauty brands showcased. It felt amazing to be back in Baghdad participating in such a remarkable event.

Yusur Alkhalidi

Yusur Alkhalidi

Influencer

My experience at Baghdad Beauty Connection was amazing—great organization, vibrant energy, and a diverse range of brands. I truly enjoyed connecting with such a passionate beauty community.

Aseel Yaseen

Aseel Yaseen

Influencer
Questions & answers

Attendance and participation FAQs

Brands within the beauty, wellness, personal care, FMCG, or cosmetic treatment industries can exhibit. The event welcomes global brands, regional distributors, clinics, startups, and emerging businesses looking to grow in the Iraqi market.

Visitors can register online through the event’s official website. Simply fill out the quick registration form to receive your digital entry pass and stay updated with event announcements and special activities.

Baghdad Beauty Connection is Iraq’s leading influencer-powered beauty event. In 2025, the event’s content reached millions, driven by appearances and coverage from top regional creators such as Noor Stars, Yusur Al-khalidi and Besan Ismail. Strategically designed and highly optimized for visibility, the event enables brands to achieve significant impact and audience reach within just a matter of hours.

Contact Sales

Book Your Space

Position your brand at the forefront of Iraq’s beauty and wellness industry. Secure your exhibition space at Baghdad Beauty Connection 2026, taking place from April 1–4, 2026 at the Palms of Baghdad, Baghdad, Iraq.

Contact us

Get in touch

For bookings, partnerships, or exhibition inquiries, our team is ready to support you. Reach out to us and secure your place at Iraq’s premier beauty and wellness event.

Address

Iraq — IQBaghdad, Palms Of Baghdad

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